CREATIVE DIRECTOR
 

Create. Innovate. Inspire.

Empowering Brands to Grow Through Vision, Strategy, and Innovation.
 

Bold. Powerful. Strategic.

I’m a Creative Director, consultant, and relentless champion of purpose-driven ideas. From co-founding Buruza Designs in Caracas to helping multi-million-dollar brands discover their true potential, I’ve witnessed how strategic creativity can transform entire markets—and spark lasting change.

For me, it’s never just about making something look good. It’s about telling the right story, connecting with real people, and pushing bold visions to new heights. Explore my work and see how we can ignite your next breakthrough.

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Pierre Beaufrand
Creative Director & Brand Consultant

Semper Solaris.

From Dreams to Reality
Scaling Semper Solaris from $500K to $300M

A veteran-owned company with a mission, Semper Solaris needed more than just marketing — they needed a movement. Through bold creative leadership and data-driven campaigns, we uncovered their deeper "why," transforming a local installer into California’s leading solar powerhouse. This wasn’t just about selling solar panels; it was about empowering homeowners, honoring veterans, and fueling explosive business growth.
The results? From $500K to $300M — a true brand transformation story.

Buruza Design.

Recycle to Create
Sustainability Meets Innovation

What started as a passion project quickly became a movement. Buruza Designs redefined how sustainability and creativity coexist—turning recycled materials into functional works of art that sparked conversation and inspired change. With over 500 organic inquiries, $5,000+ in grassroots sales, and a fast-growing digital presence, Buruza proved that purpose-led branding can scale impact—without paid media.
 The result? A brand built on values, powered by vision.

Cardenales De Lara.

Redesigning a Venezuelan Baseball Icon — a New Era Begins in 2025

At the heart of this project was storytelling through design. As Creative Director, I led the full concept development from cultural research and visual exploration to design execution and client presentation to redefine what a modern baseball uniform could be without losing the soul of the franchise.

Impact at a Glance.

Metrics that show how purpose‑driven creativity turns bold ideas into measurable growth....

90 %

Average increase in brand awareness after a full creative overhaul.

420M+

Organic and paid impressions generated across integrated campaigns, amplifying stories on a global scale.

60+

Creative professionals mentored—from junior designers to successful artists.

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Lilikoi Agency.

Passionately Pursuing Success
From the inside out

Lilikoi Agency wasn’t just a workplace—it was a vision brought to life. What began as a small boutique firm grew into a high-end marketing powerhouse, built on passion, collaboration, and an unwavering commitment to client success. By refining the agency’s brand, voice, and identity, the team created a culture that attracted top creative talent and set a new industry standard.

American Vision Windows.

See the Difference
Inside and Out

American Vision Windows wasn’t just about selling windows; it was about changing lives. Built on trust and a deep commitment to customer satisfaction, the company thrived because of its people—the dedicated team that made every project meaningful. The creative strategy focused on showcasing this culture, highlighting how passionate employees drive real impact.

NEXGEN.

Brand rewriting the playbook
$3.4m+ in sales, fueled by marketing.

NexGen Air Conditioning & Heating wasn’t just another HVAC brand — it was a rocket ship powered by vision, urgency, and fearless execution. With over 6,700 leads generated and $3.47 million in revenue from a modest $366K marketing budget, NexGen proved that bold creative paired with performance-driven strategy can ignite explosive growth.

Wild Ops.

From silent struggle to national impact — building a brand that restores purpose for veterans.

A veteran-led nonprofit with a higher calling, Wild Ops needed more than branding — they needed a breakthrough. Their mission to support combat veterans transitioning back into civilian life through faith-based outdoor excursions deserved a platform that honored the weight of their work.

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Based in California
Email:  elbeaufrand@gmail.com

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